„Be authentic, be yourself“ Easier said then done. There are so many opportunities to be innovative out there, but what do we want to excel in? A product or business model is only as good as you can imagine it to be. Let’s find the first steps towards your purpose by looking at your values and beliefs, so you can truly think big and visionary. All you need is inside you already. You will experience how to use your analytical, emotional and subconscious resources at the same time so you can design your own ideas that will inspire you.